WHY RYAN
I’m building this too.
Build with purpose. Grow together.
Information isn’t
the problem.
Implementation is.
I’ve spent approximately 13 years working in real estate in Central Texas. I’m an active working agent and business builder.
I don’t believe agents need another person standing on the sidelines telling them how to run their business.
I’m still building mine.
I’m working with clients, marketing listings, creating content, developing systems, learning new technology, improving follow-up, and figuring out how to build a business that creates more opportunity than another closed transaction.
THE PEOPLE AROUND YOU
The right people
changed my business.
Better coaching. Honest accountability. People who are actively building.
Being part of those conversations changed what I paid attention to—and what I put into practice. That’s the kind of community I want to build alongside other agents.
The right people change what’s possible.
WHY I CHOSE eXp
More room to build.
I wanted opportunities for business ownership, stock and equity, and revenue share, alongside coaching and the freedom to build a brand that feels like me. I wanted to build beyond an individual sales job.
Those are opportunities, not guarantees. eXp works best for agents willing to take initiative: ask questions, use the resources and do the work. Support gives you places to turn; it does not make success passive.
THE PARTNERSHIP
You’re not building alone.
Joining eXp gives you the platform. The people you surround yourself with can determine how well you actually use it.
Through Ryan’s organization and the broader Windy Goss community, agents can plug into an active ecosystem built around accountability, production, marketing, technology, business systems and growth.
ACCOUNTABILITY
Regular accountability opportunities help agents start with intention, identify what needs to get done and execute.
02PRODUCTION + BUSINESS
Masterminds, coaching conversations and office hours provide places to work through real-world production, business and implementation questions.
03MARKETING + VIDEO
Video coaching, content strategy, Canva training and practical marketing education help agents develop skills to consistently get themselves and their businesses seen.
04TECHNOLOGY + SYSTEMS
Technology training, CRM education, AI tools, office hours and systems-focused sessions help agents turn technology into practical business tools.
05LUXURY + SPECIALIZATION
Agents interested in expanding their business can access additional education and conversations around luxury real estate and other growth opportunities.
06GROWTH + LEADERSHIP
Agent-attraction accountability, leadership education and growth-focused coaching are available for agents who want to build beyond individual production.
You don’t have to attend everything.
The advantage is having somewhere to go when you need accountability, an answer, a new skill or another perspective.
eXp provides the platform. Ryan + the organization provide the partnership.
Organization resources are offered by different coaches and community members; Ryan does not personally teach every program. They are distinct from eXp’s corporate brokerage programs. Ask Ryan which opportunities fit your goals and current access.
This isn’t about
becoming Ryan Payne.
Your goals, market, personality, and strengths are your own.
Your business shouldn’t look exactly like mine. The partnership is about identifying what you want to build, connecting with useful people and resources, and creating systems around the work it requires.
YOUR FIRST 30 DAYS
A starting point.
A path forward.
A sample first month, shaped around your experience, goals, and onboarding timeline.
Get connected
Complete applicable onboarding, find your support contacts, and establish access to essential tools.
Build your foundation
Review your goals, organize your database, and set a practical weekly business routine.
Put your plan to work
Create content, follow up consistently, and join the conversations that support your growth.
Review and refine
Look at what’s working, adjust your priorities, and map out your next 60 days.
YOUR BUSINESS. YOUR NEXT CHAPTER.
Build with purpose.
Grow together.
Start with a conversation—or take the next step when you’re ready.
Looking to buy or sell real estate?
VISIT RYAN’S REAL ESTATE WEBSITE →